When we first begin networking, we face the challenge of what to say. It’s uncomfortable. How early do we start selling? How do I avoid coming off as a manipulator? How do I start a conversation?
The most effective way to engage others in a conversation and help them remember you fondly is to get them to talk about themselves. Asking the right questions will help you build a positive connection that may lead to a life-long business relationship and many sale and referrals.
Here are some questions you can ask that will guarantee a connection:
1. How did you get your start in your business?
2. What do you enjoy most about your profession?
3. What separates you and your company from the competition?
4. What advice would you give someone just starting in your industry?
5. What one thing would you do with your business if you knew you could not fail?
6. What significant changes have you seen take place in your profession through the years? (Especially good if the contact has graying temples)
7. What do you see as the coming trends in the industry?
8. What ways have you found to be the most effective for promoting your business?
9. What one sentence would you like people to use in describing the way you do business?
10. How can I know if someone I’m talking to is a good prospect for you?
Notice that these questions are open-ended—they can’t be answered with a word or a phrase. You are giving them the floor to express their views and share their experiences with an eager inquirer. Their co-workers, their spouses, nor their children give them such an opportunity.
Ask the right questions and you will easily build the connections you need to grow your business.
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2 comments:
Hi David,
I loved this article on asking the right questions. I attend several networking groups a week. It is amazing to me how many people just don't get that these groups are designed for us to help each other.
So many come and expect immediate results and referrals and then get frustrated and much on.
If you don't mind, I would like to reference this article to some of my networking friends.
Warmly,
Debi K.
Good material... thanks for your assessment plus faq on how to feedback. I think once we move compared to other website we need to statement to present take pleasure in pertaining to manager.
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